Today, the National Father & Son Team Classic announced that national golf retailer, PGA TOUR Superstore, will serve as their title sponsor for the new Family Golf Week. Beginning with the 18th annual National Father & Son Team Classic, Family Golf Week will also include the National Father & Daughter Team Classic and the National Mother & Daughter Team Classic.
As a the largest Father/Son event in the world, the Father & Son Team Classic has always placed an emphasis on family bonds and particularly those created through memorable events and fun competition, specifically, golf. Based upon the feedback from many participants over the years, there is a strong consensus of the need to include daughters. Therefore, the tournament committee for the Father & Son Team Classic has announced two additional golf tournaments to be held concurrently with the Father & Son Team Classic; (1) the Father & Daughter Team Classic and (2) the Mother & Daughter Team Classic.
Participants for all three events will basically share the same schedule of events to include tournament registration, the Family Affair featuring Demo Alley and format of play for the first two rounds. The awards ceremony, however, will be held separately and immediately following the second round for the Father/Mother & Daughter tournament and following the third round for the Father & Son tournament
Through the foundation of their corporate headquarters, the Arthur M. Blank Family Foundation, PGA TOUR Superstore promotes positive change in peoples’ lives and builds and enhances the communities in which they live. They seek innovative solutions that enable young people, families and communities to achieve results beyond what seems possible today. Through the Father & Son Team Classic the goal of this mission is attainable because of those family values and life-long memories created through the tremendous experience garnered through friendly, competitive play.
“We are so pleased to have the PGA TOUR Superstore expand their sponsorship of the Father & Son to include our new initiative with Family Golf Week. This truly speaks volumes as to their support of this annual event and commitment to golf in Myrtle Beach,” said Father & Son Team Classic director of operations Brad Greenstein. “Additionally, PGA TOUR Superstore has truly stepped up to the plate and will be delivering an outstanding tee package for our teams. Their reputation as ‘quality people’ is well established nationwide and we are proud to further our partnership with PGA TOUR Superstore and look forward to welcoming our previous and new participants.”
Ralph Stokes, director of partnership marketing for PGA TOUR Superstore, stated the national retail operation was excited to be partnering with the tournament given its global high-quality operation and reputation, its importance to the overall golf industry as well as the economic impact to the local Myrtle Beach area community.